Digital Archives - Smarketing Lab

37 Tips to Make Content Creation for Marketing Easier

Artem Axenov — Tue, 01 Dec 2020 09:54:02 +0000

Take a Quiz to Assess Your LinkedIn

Content marketing has been shown to be an effective means of marketing for businesses of all sizes. By creating and distributing high-quality content, businesses can attract new customers and retain existing ones.

Content creation can be done with ease these days because there’s so much information available on the internet. But producing great content is a bit challenging- it takes something that catches your attention and makes you want to read more. So, whether you’re trying to develop a content strategy or simply planning for your digital content, we can help you.

In this article, we’ll give you tips on how you can generate content that will be applicable to any kind of content for different social media platforms, regardless of what audience you’re trying to reach. We’ll be your guide to content creation! By following our tips, you’ll be well on your way to creating quality information that will help your business succeed!

Here are 37 Tips that can make the process of creating your marketing content easier.

1. Write about what you know well to create better content

Every ounce of your knowledge, no matter how small, can be big news for someone who is unfamiliar with topic.

Being a content creator myself it’s great to challenge ourselves and expand our horizons, but if you wish to do well with material, it’s best to focus on subjects that are of most interest to you. If there’s no passion behind your writing, it’s going to be difficult to get others excited about what you need to say.

2. Use the delivery method you’re most comfortable with, to make content creation easier

If you prefer to write, concentrate on composing. If you prefer talking, do more audio and/or video recordings. Once again, it’s excellent to stretch and get out of your comfort zone now and then, but for everyday publishing, utilise the communication medium that lets you put your best foot forward.

3. There is no harm in asking for help with content creation

Don’t attempt to do everything yourself. Regardless of your ability to write, some things are going to fall through the cracks. Different types of content require different types of approach, maybe you’re not doing it the way it’s supposed to be done.

Get assistance so you can focus on growing your business and keep your peace of mind while doing so.

4. Start jotting down ideas for future social media posts and articles in a specific place

This could be on your phone, in a diary or notebook. Keep it close by and note conversations, client challenges, and even questions you get asked internally and externally. Because your answers, your solutions and your observations are perfect content that is unique, and relevant and is the best way to showcase your expertise.

5. Securing guest writers can be a huge help in content creation

The majority of us understand by now that we can secure free material from other site owners. Guest bloggers will write initial content for you, in return for a by-line promotion and links back to their site.

Having a guest blogger indicates you can offer differing points of view and bring brand-new expertise to your readers.

6. Hire a guest blog writer

Instead of depending on totally free bloggers, you may pick to work with somebody for pay instead. Content creation can be tricky and great content usually isn’t free. They still get a by-line and at the same time hiring a professional you can ensure a steady stream of material.

7. Interviewing somebody helps you get your content finished

If you’re stuck on material concepts, simply have a discussion. This can help you especially when working on content you’re unfamiliar with. A taped and/or transcribed interview can be an excellent source of material.

8. Plan and create the content topics in batches

Sitting at a keyboard scratching your head never did anybody anything. Instead of pertaining to the computer system and choosing what to write right before you compose it, prepare your topics ahead of time. By preparing them in batches, it’s much easier to come up with more ideas.

Plus, you can quickly form your content topics around your product promos and create continuous series that your readers will keep coming back for.

9. Content creation can be made easy using an editorial calendar

Get all those content strategies and concepts arranged in an editorial calendar. You can do this on paper, in a spreadsheet or even a Word document. There are plenty of free resources that can help you in content creation.

Add this to your content creation process and you’ll be surprised at how much you’ll improve in terms of efficiency.

10. Create content in batches

Think about it, you wouldn’t be pulling one weed from the garden at a time, you would generally do a few. The same goes for the writing process. It’s a lot easier to compost a batch of posts or articles once you get “on a roll” with your writing. It also means that you can effectively create a connection between the content to keep your readers interested from piece to piece.

11. Schedule a time to create content

If you approach your days believing that the time to write will immediately present itself, it most likely won’t. Schedule your content writing time and stick to it as you do for client meetings so you are getting it done. Add this to your content creation strategy and you’ll start seeing some improvements in your time management.

12. Start creating content when you feel like it

Being a content creator isn’t as easy as everyone thinks. On the other hand, if you just don’t seem like writing one day, don’t worry too much.

Give yourself a break from thinking about fresh content ideas or what piece of content you’ll do next. You do need to beware if you are doing this frequently though. Improving your writing skills takes discipline and practice. Sometimes it’s sort of like a workout. You do not believe you wish to do it, but you will feel better later for sitting down to do it.

13. There are no set rule about the amount of contents or posts you should write

We’re constantly puzzled by rigorous blogging schedules and then we allow ourselves to become frustrated when we can’t fulfil that schedule.

If you need to maintain the number of posts you make in order to bring in consistent sales, then of course you will likely need to be a tad stricter with yourself. Otherwise, your posts and articles are there to act as a supplement to what you already do. So give yourself a break – especially when other crucial business activities require to be taken care of.

14. Work with somebody to do your research

Adding data, resources and realities to your material makes it far more important. Of course, extensive research study is time consuming. You can always hire someone to collect research for you, so you can concentrate on putting the material together.

15. Write what people are interested in to create engaging content

As you participate in conversations through your busy life, or scroll over social media threads, there may be relevant content or something that picks your interest, something many might be asking for. Looking up trending social media content can be a great way to start.

16. Stay up to date with current occasions to gather relevant content

If you’re notified, it’s easier to discover things to talk about. Take note of headings and listen to news broadcasts in your downtime. As you are gaining new knowledge, don’t allow it to take up so much time that you don’t have time to use that knowledge.

17. When you write, just write

Don’t stress over errors – the first draft will always need more work. The words will flow much better if you simply write without fretting about errors, format or any of the other things you can do later on.

18. Get another person to proofread your content piece

Proofreading one’s own work is a difficult task. It’s harder to catch our own mistakes and in some cases, we simply wish to move on to the next thing. If you can’t get another person to check for you, at least read your material aloud to ensure you catch the mistakes. A common trick is to put it into Google Translate and press the microphone so that it can read it out loud to you.

19. Work with an admin to publish your content, disperse and help you get your material out there

Composing is only one piece of the content marketing puzzle. It’s crucial to get as many eyes as possible on our material when publishing content – which takes work.

Find someone to help you with those pesky, yet necessary tasks.

20. Enjoy your rivals and fellow online business owners

Register for RSS feeds, utilise a special e-mail address or arrange a rule to funnel e-mails to a special folder so you can read them later on. Scan headings, and email subject lines for ideas, develop content reactions and more. Creating content is also a competition, make sure you’re ahead.

21. Focus on the most successful content and your most effective content strategy

Take a look at your stats and figure out what your most effective content strategy, and put your focus there. For most of us, that will be e-mail. An email list can be your best source of business, so put your time into growing your list and developing content for your emails.

22. Utilise your special skill in content creation

Regardless of your occupation, you most likely have a creative side, which might be less utilised in your professional life. You may be a keen photographer, any kind of designer, or just have an eye for beautiful or unusual things you come by on the internet or in everyday life. Use your observations as a foundation for your next post.

23. Sharpen your copywriting abilities by using content creation tools

Whether you’re new to copywriting or you’ve been doing it for years, content creation tools can help you sharpen your skills. There are a number of different tools available, each with its own set of features. Some tools are designed to help with the writing process, while others focus on optimizing your content for search engines or social media.

Take a content management system (CMS) for example, it’s a software that helps you manage your website’s content, making it easier for you to publish and share information with others.

No matter what your goals are, there’s a content creation tool that can help you achieve them.

24. Let your audience contribute content creation ideas, content your audience

Ask for questions, have them send pictures and other material for you to take inspiration for the content you create. Not only does this give you free content, it intensifies a sense of neighbourhood and is a win-win for all.

25. The content you want to create doesn’t have to be a literary work of art

We’ve all seen individuals who firmly insist a post requires a certain number of words long or people who believe every piece has to be your best work.

Now, we’re not starting to do a shoddy job – not at all. At the same time, you might have noticed that it’s frequently our fastest posts and the ones we develop on the fly that end up being the most popular. Brevity is an excellent skill to have. Just ask Seth Godin.

26. Visual content is worth a thousand words

Take a glance at your Facebook feed or take note of the increase of Pinterest. People are visual creatures and like images. Get in the routine of developing and sharing other images to create your content. It’s easy to do!

27. Reuse, recycle and in some cases decrease, to create new content

Whether you re-introduce content to your audience or take concepts and bits to develop something new, a lot of what you require is probably already written by you in the past.

Think about all of those times people asked you the same question or a presentation you made for a conference. Those are great materials that you can reuse to create content.

28. Successful content creators conserve their by-lines and utilise them as templates

A great deal of individuals re-use the very same by-line for all the content they write. That certainly is the EASY way to approach it, although most likely not the most reliable.

Each piece of content needs a by-line thoroughly crafted for its topic. To make it easier to craft new by-lines, keep a file with all your by-lines, so you can modify them for each of your specific projects or topic batches.

29. Include content curation to the mix

Who says that your website needs to only have material originated by you?

Using content curation techniques can bring traffic to your website and offer outstanding resources to your audience. This suggests you inform your readers about a helpful resource, post, podcast or any other helpful medium.

It is helpful when you include your own ideas, providing your readers more value and showing you as a fantastic source of material and knowledge.

30. Discover your own efficiency in content creation

There are a great deal of performance systems and ways for you to be more productive. Experiment to discover your most productive times and find out what works for you.

What works for others, might not work for you. So dare to be different for better productivity and improve your content creation process.

31. Master technology and find the right apps for when you’re on the go

If you’re out and about, waiting in line or at the doctor’s, these are great times to increase your efficiency. This practice can help your content significantly in terms of efficiency.

You can download your favourite apps to your phone, so you can compose quick posts or even articles for your blog, jot ideas, make graphics and more.

32. Make a habit of recording content ideas as they come to you

All too often we forget the idea or its relevance for our business. Make the time to take a moment and record the idea you’ve got and a few bullet points around it so when you start writing it’s actually easier to re-gain your thoughts.

33. Creating content without typing

If you’re driving or can’t stop to type, you can always tape your ideas and even create little podcasts or recordings for your audience. Many phones feature a voice recorder, so make the most of technology when the ideas strike.

34. Get your priorities straight

We touched on it earlier, because knowing where to invest your time is necessary. The best guideline we have for you is; deal with your most profitable activities first. That said, don’t drag your feet either. Did you know that perfection is so overrated?

35. Don’t be in a rush, a content comes when the content is ready

Content creation isn’t a race. It’s quality vs quantity. Instead, take your time creating excellent topics, researching them well, creating quality content, having a place for it in your sales and marketing flow and promoting it well.

36. Make everything you do work to grow and become the success of your content

So much of writing is lost when you do not get a possibility to make the most out of each type of content if you are not re-using it and not publishing it in places where more people can see it. There is no point in discussing the benefits of a new powerful vacuum cleaner if you’re in the business of selling fruit.

37. Learn to understand the relationship between content creation and SEO

It’s no good when all the beautiful writing does not help people find you better, faster or for the right reasons. By integrating SEO into your written content, you’re able to help those who are searching the questions you answering.

To discover a path to setting up a perfect content plan, as content for social media differs from website content. Delivering content on three levels to support different sales objectives, book your spot on the upcoming webinar here.

Finally, we want to remind you that promoting your content is essential for getting the word out there. Whether it’s using digital content creation strategies or writing engaging web content, every tool you have at your disposal should be put to use in order to keep readers interested and coming back for more. LinkedIn in particular is a great tool, and if you’re not using it already check out why you can’t afford to not be present there.

Now that you have 37 great tips in your arsenal, I hope the question of “how to create content for marketing” is a thing of the past for you. The final bonus tip is – to hire a professional. We have a number of excellent copywriters who can pick up your slack and ensure you are constantly producing content for your clients to consume. If you’re ready to have a chat, book a 30-minute consult and let’s explore how to get content marketing working for you.

The post 37 Tips to Make Content Creation for Marketing Easier appeared first on Smarketing Lab.

What LinkedIn is used for?

Assia Salikhova — Mon, 30 Nov 2020 11:10:51 +0000

Take a Quiz to Assess Your LinkedIn

So, what is LinkedIn? At its core, LinkedIn is a professional networking site. There is a lot of additional functionality to enable all sorts of things, however, it all boils down to having a profile and using it to make connections with people.

Registration in LinkedIn is free and you can participate in the LinkedIn community without paying anything for as long as you want.

Free registration is a big positive difference compared to many other professional and business networks out there like the Chamber of Commerce, BNI, Industry organisations and others. The trade-off of course is that LinkedIn doesn’t really offer any benefits proactively like these organisations can. In effect, you will only get what you put into it. If you don’t use the platform, then your benefits will be lacking as well.

Of course, there are paid memberships called LinkedIn Premium, Sales Navigator, and Recruiter. Each of these has different levels of accounts and offers different benefits. These range from online classes, extra inMail credits, special sales insights, and more.

It’s really easy to start a LinkedIn account because it’s all information that you know off the top of your head! All you need to fill out is:

Your Email
Your Password Choice for LinkedIn
Your First & Last Name
Country, Region, Post Code & then it will ask for your location within this area.
Your most recent job title (or your current job title) or if you’re a student.
More information about your most recent jobs (title, employment type, company)
The Industry of your most recent job.

If you want to start bulking out your profile, LinkedIn will prompt you to also add more information to set up your profile, but of course, you can skip these parts:

Let LinkedIn know if you’re currently in a job search
Connecting with people who have similar job titles or in the same industry
Provide your previous work experience
Add a photo of yourself
Add more contact information
Follow Companies, people (high profile like Bill Gates) & hashtags.

These snippets of information will essentially fill out the basic areas of your profile on LinkedIn. If you’re still not sure how to set up your profile, check out our article.

Why Join LinkedIn When You're in Business?

There are lots of reasons why you may want, or even need, to use LinkedIn.

Most people use LinkedIn for one of these key reasons.

When you own a business, you may want to participate and use LinkedIn in order to:

Stay in touch with professional and business connections you already have
Connect with others in your industry
Find people with the expertise that you need for your company
Find new staff members through job postings
Find prospects so that you can grow your business
Do targeted market research and PR

As an employee, you may want to use LinkedIn in order to:

Connect with others from a professional development view
Understand the job market
Claim your authority and expertise so that you become a known expert in the field
Find new employment

As a marketer or a sales professional, having a LinkedIn account allows you to:

Do market research
Gauge feedback
Do lead generation
Promote your products and services
Do PR
Join groups
Advertise
Post job
Benefit from endorsement
Showcase products & services you promote and sell

When you want to know more why your business should employ LinkedIn as one of your marketing channels, read 14 reasons why your business should be on LinkedIn.

OK, I'm on LinkedIn, What is Next?

Once you’ve joined there are three important steps you will benefit from. These can be done immediately or shortly after you’ve joined.

Just because it’s a digital network and all your connections are remote, rather than in one room, does not mean regular networking principles should be voided. In fact, if you apply time-tested networking principles to LinkedIn when you build your network, you will do exceptionally well. At the very least you will stand out from the crowd because most people ignore them.

Step 1. Connect With People Who Know You Already

Imagine you step into a room at a conference or social gathering. Would you make sure to meet and greet those you know first or complete strangers? What if you know all 100 people gathered there, say at a wedding? You would do your best to say “Hello” to as many as possible, right?

The same rule applies to LinkedIn.

Suppose you just started using LinkedIn. No one knows yet, which is because no one can see you and that can make it seem as if no one cares. But that’s only because they don’t know you’ve arrived.

The logical way to announce your arrival on LinkedIn is known as ‘sending a connection request’. You do this every time you want to connect with someone on LinkedIn. Think of it as the electronic equivalent to a handshake. Just like in real life, there are slightly different emotions and words used when you shake hands with someone you know well, versus a stranger you’ve just met.

As is everything in the digital world, LinkedIn has the power to help you connect with people you know straight away. This is how it’s done.

Immediately after joining, you’ll be prompted to connect with other LinkedIn users from your email contacts list.

You can decline and connect with people now or later on in your LinkedIn journey.

You can also choose whom to connect with because LinkedIn will show you a long list of your email connections. So, if don’t want to be connected with your dentist or insurance agent on LinkedIn, you don’t have to.

The bottom line is, sending a connection request on LinkedIn is like a digital handshake to say: “Hey, I’m here”.

Step 2. Introduce Yourself

In our physical world, when we catch up with the people we know, one of the first questions everyone asks is: “How are you? What have you been up to?”

And when you meet someone new, shortly after the initial chit-chat, there is a moment when you are asked, or you ask: “What do you do?”

Sounds about right?

LinkedIn also helps you to answer questions, like the above, 24/7 by offering you a dedicated web page, known as your LinkedIn Profile.

This is where you can ‘show your face’ (with a photo), introduce yourself, share your achievements, etc.

Why?

Well, you don’t cover your face when you come to a social gathering, do you?

You don’t stay silent when a fellow professional asks you “How are you?”

You don’t ignore people asking “What do you do for a living” when you’re face to face with them.

So why do this digitally?

When your profile on LinkedIn is poor and only has limited information, it’s like saying “I don’t want to be here. I don’t want to connect with anyone. Don’t touch me. Don’t talk to me. Leave me alone”. And nobody wants to talk to that person.

When you are joining any network, you do this for a reason: you want to connect with others. The way to succeed in any social network is to participate. LinkedIn’s participation formula comes in three steps: Connect + Profile + Engage.

So far, we have covered the Connect and Profile parts of LinkedIn’s Formula.

Have you been on LinkedIn for a while? Are you curious to know how your Profile stacks against some of the known best practices? Take this Quiz to find out immediately.

Step 3. Communicate

Let’s relate LinkedIn to a physical social or professional gathering again as its easy.

Imagine you step into a room full of strangers along with some people you know. You greet those whom you are familiar with and meet a few strangers. You shared some news and conversed with a few people.

What’s next?

Let’s say you attend the same gathering once a week, or maybe even once a day.

And every time you visit this community, you get a chance to say something. It can be an opinion, some news, a piece of education, or clarification about you, your business, or anything else in life.

Some of us are fortunate and can talk ‘off the cuff’, whereas others require preparation before speaking – even in front of a small group. Sometimes you need to do research before sharing certain information. Finally, every time you have to dress up for the occasion.

Sounds familiar? I’m sure you can vividly picture the scene.

Now, let’s look at LinkedIn where everything seems to be different. The reality is that this is actually very much the same. Once you ‘translate’ the digital world into the networking events you’ve been to so many times in your life, you can see just how easy it is to use.

Why and How Do You Share Your Message?

You can make a statement or share your views about anything on this site. The mechanism to do it this called a post – just like Facebook. Remember to keep things professional, and as a rule of thumb avoid the big three – money, politics & religion.

What Is a Post?

A post can be a combination of text and an optional image or video to support the message you’re sharing. Everyone can type in what they think and attach an image or video to help with the message. You can do this on your Home page and this activity is known as posting.

Who Will See Your Post in LinkedIn?

The good news is that everyone connected to you can see your post, and they are able to respond by adding a comment which you can later see and reply to, creating dialogue that is seen by everyone.

The bad news is that only people you are connected with will see it first. They have to be on LinkedIn within a few hours after you post because otherwise, your post will become less visible behind newer posts.

Why is this bad news you may ask? Because if you want to tell everyone about your big accomplishment or new product or anything else, i.e. when you want the whole world to know, it is truly limited to people connected to you and only If they happen to be active around the same time.

LinkedIn also has some algorithms to determine how often to show your posts to your connections. If your posts get more engagement, a larger portion of your connections is likely to view them.

SAD? WHY BOTHER?

I beg your pardon, why frown upon the situation?

When you are in a social, real-life situation, you too only get a chance to speak to 10 out of the 100 or more participants and you don’t think there is anything wrong. The digital world is much the same, even though it looks and feels different.

By the way, just like in real life you can repeat the same story at the same gathering a few times, there is no harm in repeating your message more than once on LinkedIn either.

Can Anyone Not Connected With Me Even See My Posts?

Of course. The mechanism to make it happen called sharing.

Anyone (including you) can share your post, which will effectively mean that everyone connected to the person sharing will see it. It’s the same as if you share your story with a friend and then they tell it to others and so on.

There is no limit to sharing and a good post can be shared many times.

You might have heard about viral posts. These are posts that were shared many times, thousands or even millions of times because they are funny or relevant to a wide audience. Viral posts are a bit of a goldmine, although they can be difficult to achieve in B2B.

How and Why Share Your Opinion?

Most people have strong opinions – especially professionally. They are also usually willing to share their point of view when they hear a conversation that is about their subject matter expertise.

On LinkedIn many people share their opinions through POSTS.

You can see these messages, news and opinions from others on your news feed under the menu option: ‘Home’. When you want to contribute, you can see there is a line for a comment under every post. This is the place you can add your 2 cents worth to the conversation. If relevant, the original author will respond.

Keep in mind these conversations are public, so anyone can see them.

How to Ask a Question or Ask for Help?

Again, as in real life, when you need something, you ask.

On LinkedIn you can post a question, raise a concern, ask for help or a recommendation. The possibilities for posts are endless. Even better you can join a group relevant to the subject and ask the experts there for some advice.

Some people like to share their positive outlook on life through posts, others create attention through their posts.

To make sure you are never stuck for ideas on what to write about, check out 37 content ideas.

In Conclusion

This is a very straightforward introductory article about LinkedIn. I feel this article is long overdue because these days it seems everyone appears to know what LinkedIn *actually* is and there is a lot of attention devoted to how to post, what to post, etc. Yet, speaking to hundreds of business owners every year, I discovered that even in 2023, there are people who are not sure or are confused about digital jargon. So much so, that they are genuinely embarrassed to ask the simple question “What Is LinkedIn?”. In fact, let me correct myself, they don’t even know what they should be asking. They simply smile and choose not to participate in conversations around it or nicely say: “I feel too old” or “We don’t need it”, or “We are doing well without it”. At the “Your Business Your Asset” conference in 2020, where I was one of the speakers, Bill English said something along the lines of: “Someone not being able to use computers can no longer be acceptable by businesses, because this person slows down the team more than the business can now afford.”

Bill’s statement is true.

If you are in business or if you are running a business, you have to keep up with the times. You do not need to become savvy in every aspect of technology out there, because you don’t need half of it. You do not need to be the best user of any of it because you can employ people. Yet, you can’t afford to not understand the key positions of the changing world and you have to understand enough to be able to make an educated decision when you are faced with a solution by someone way more technical. In simple terms, you need to know enough about these technologies or social platforms to make a decision if it is something you need for your business. I wrote this article with a single purpose: to answer questions that (in my estimate, many) people are too scared to ask. Your business will benefit from discovering that social networking is a lot closer to the real-life networking you know, than you may have thought 10 mins ago. I encourage you to ASK more scary questions because we are determined to help people in business, just like you, to learn more and be better equipped for 2023 and beyond. Scared to comment where others will see your question? Reach out to me at assia@smarketinglab.co.nz and I’ll send you a link to an article or a video answering your question in finer detail.

Assia Salikhova

Smarketing Lab Co-Creator,
developer of profitable B2B solutions to grow your business.

assia@smarketinglab.co.nz

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Learn about LinkedIn from Business Services from Smarketing Lab

Find out how well your LinkedIn profile stands by taking a special Quiz to discover how your profile on LinkedIn stacks up vs industry standards. Then ask for help when needed. Because the #teamtalent at Smarketing Lab is on standby ready to help you gain the full benefit from LinkedIn for your business. Learn More

Discover the Values and Benefits of Upgrading and Optimising LinkedIn Profile

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37 Tips to Make Content Creation for Marketing Easier

37 Tips to Make Content Creation for Marketing Easier

1. Write about what you know well to create better content

2. Use the delivery method you’re most comfortable with, to make content creation easier

3. There is no harm in asking for help with content creation

4. Start jotting down ideas for future social media posts and articles in a specific place

5. Securing guest writers can be a huge help in content creation

6. Hire a guest blog writer

7. Interviewing somebody helps you get your content finished

8. Plan and create the content topics in batches

9. Content creation can be made easy using an editorial calendar

10. Create content in batches

11. Schedule a time to create content

12. Start creating content when you feel like it

13. There are no set rule about the amount of contents or posts you should write

14. Work with somebody to do your research

15. Write what people are interested in to create engaging content

16. Stay up to date with current occasions to gather relevant content

17. When you write, just write

18. Get another person to proofread your content piece

19. Work with an admin to publish your content, disperse and help you get your material out there

20. Enjoy your rivals and fellow online business owners

21. Focus on the most successful content and your most effective content strategy

22. Utilise your special skill in content creation

23. Sharpen your copywriting abilities by using content creation tools

24. Let your audience contribute content creation ideas, content your audience

25. The content you want to create doesn’t have to be a literary work of art

26. Visual content is worth a thousand words

27. Reuse, recycle and in some cases decrease, to create new content

28. Successful content creators conserve their by-lines and utilise them as templates

29. Include content curation to the mix

30. Discover your own efficiency in content creation

31. Master technology and find the right apps for when you’re on the go

32. Make a habit of recording content ideas as they come to you

33. Creating content without typing

34. Get your priorities straight

35. Don’t be in a rush, a content comes when the content is ready

36. Make everything you do work to grow and become the success of your content

37. Learn to understand the relationship between content creation and SEO

What LinkedIn is used for?

What LinkedIn Is Used For?

It’s really easy to start a LinkedIn account because it’s all information that you know off the top of your head! All you need to fill out is:

Why Join LinkedIn When You're in Business?

When you own a business, you may want to participate and use LinkedIn in order to:

As an employee, you may want to use LinkedIn in order to:

As a marketer or a sales professional, having a LinkedIn account allows you to:

OK, I'm on LinkedIn, What is Next?

Step 1. Connect With People Who Know You Already

Step 2. Introduce Yourself

Why?

So why do this digitally?

Step 3. Communicate

What’s next?

Why and How Do You Share Your Message?

What Is a Post?

Who Will See Your Post in LinkedIn?

SAD? WHY BOTHER?

Can Anyone Not Connected With Me Even See My Posts?

How and Why Share Your Opinion?

How to Ask a Question or Ask for Help?

In Conclusion

Bill’s statement is true.

Assia Salikhova

Smarketing Lab Co-Creator, developer of profitable B2B solutions to grow your business.

Discover the Values and Benefits of Upgrading and Optimising LinkedIn Profile

Smarketing Lab Co-Creator,
developer of profitable B2B solutions to grow your business.